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Data-driven Marketing Specialist
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Data-driven Marketing Specialist

18. 6. 2021
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3 min read
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Prague office
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We are looking for a marketing-minded colleague with an analytical focus to join the team. You will be part of a team that delivers state-of-the-art comprehensive marketing automation solution for large, corporate clients.

You will be part of a team that builds and delivers modern customer experience management and marketing automation solutions. Your clients will be multinational companies as well as exciting digital startups. Your job will include:

  • Communicating with clients, identifying, analysing and understanding their requirements and priorities.
  • working with the tools - Exponema, Tableau and others that we implement for our clients
  • Co-creating campaign concepts that leverage data, personalization and multi-channel communication to increase efficiency and optimize the customer experience,
  • training clients, inspiring them to think differently so that new tools and opportunities are used correctly,
  • collaborating on the design and implementation of technical integration,
  • defining KPIs and managing campaign performance,
  • consulting and presentations to the client on the solution and its principles.

 

We are looking for someone who has:

  • 4-5 years of marketing experience in the online/digital world - CRM/CVM, emailing, PPC, social, etc,
  • previous experience with Exponea or other marketing automation tool,
  • experience in evaluating campaign performance and attributing sales to marketing activities,
  • analytical and data-driven thinking in a marketing environment,
  • business mindset - looking for opportunities to help the client's business,
  • good communication skills - professional behviour and ability to communicate well verbally and in writing with clients in Czech and English,
  • ability to think structurally about the problem, its causes and propose a plan for a solution,
  • reliability and ability to work independently and autonomously,
  • at least basic understanding of technologies such as JSON, XML, API,
  • English at a very good level (minimum B2) - ability to discuss complex topics with international clients and colleagues.

 

Preferably

  • Any development experience - HTML, CSS, JavaScript, SQL, Python, or other
  • Previous experience in maximizing the value of a customer base (Customer Value Management)
  • Graphic design skills and experience
  • Interest in Machine Learning and AI

 

We offer

  • Working in a dynamic start-up environment in a company working on projects in the EU, UK and Czech Republic
  • Exciting projects for major customers in a team of complementary and supportive people
  • An environment without hierarchy, unnecessary administration or processes
  • Close collaboration on large projects where you will learn a lot about modern marketing communications and the use of artificial intelligence (AI) in business
  • Flexible working hours and the ability to work remotely (we often work with clients and together online, but we also make sure to build personal connections and spend time in person whenever needed)

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